Choose an internal knowledge base and documentation platform

We recommend the following tools. Please read through the expert guidance about each to make the best selection for your company.

Published on September 19

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Confluence

Best use cases for Confluence

With the modern digitized business environment, effectively managing and sharing knowledge across their organizations can be a hassle for small and medium-sized businesses (SMBs). As teams grow and projects become more complex, valuable information can easily get lost in email threads, chat messages, or individual notepads. This is where robust knowledge management comes into play.

Confluence by Atlassian is designed to address the challenges of knowledge management for organizations at different stages. While it may not be the ideal solution for every business scenario, it offers a comprehensive suite of features that can transform how SMBs create, organize, and share information within their teams and across departments.

Confluence's versatility makes it an excellent tool for serving diverse knowledge management needs across various departments and industries.

Centralized Documentation and Knowledge Base

Confluence excels at helping teams create and maintain a centralized repository of information. Its flexible system allows you to organize content hierarchically, ensuring that knowledge is easy to find and navigate.

Confluence's documentation and knowledge base features include:

  • Customizable spaces and pages
  • Rich text editing with support for images, tables, and code snippets
  • Powerful search functionality
  • Version history and page comparisons

For instance, the IT department could create a space for "System Documentation," with separate pages for each software application or hardware system used in the company. Each page could include setup instructions, troubleshooting guides, and best practices. The marketing team could have a space for "Brand Guidelines," ensuring consistency across all marketing materials.

The ability to nest pages and create a logical hierarchy means that information can be organized in a way that makes sense for your specific business needs.

Team Collaboration and Project Management

Confluence supports team collaboration by offering features that keep communication contextual and information up-to-date:

  • Page comments and @mentions
  • Task lists and action items
  • Integration with Jira for project tracking
  • Real-time collaborative editing

A product development team working on a new feature, for instance, could use a Confluence page to outline specifications, gather feedback through comments, and track progress with task lists. The integration with Jira allows them to link relevant issues directly to the documentation. This provides a seamless connection between planning and execution.

The real-time collaborative editing feature also allows multiple team members to work on a document simultaneously, similar to Google Docs but integrated within your knowledge management environment.

Meeting Notes and Decision Documentation

Confluence provides excellent tools for capturing and sharing meeting notes, decisions, and action items:

  • Meeting notes templates
  • Action items with assignees and due dates
  • Decision tracking macros

After a strategic planning session, a team could use a meeting notes template to capture key discussion points, decisions made, and action items assigned. The decision tracking macro also allows you to highlight important decisions, making it easy to reference them later when questions arise about why certain paths were chosen.

Onboarding and Training Materials

Confluence is an ideal platform for creating and maintaining onboarding and training materials:

  • Step-by-step guides with rich media support
  • Customizable templates for consistent documentation
  • Permission settings to control access to sensitive information

HR teams can create comprehensive onboarding guides that new employees can easily navigate. These guides might include company policies, team structures, and step-by-step instructions for setting up necessary accounts and tools. The ability to update these documents easily ensures that the information stays current as the organization evolves.

Product Requirements and Specifications

For product teams, Confluence offers a collaborative space to develop and refine product requirements:

  • Customizable templates for product specs
  • Integration with diagramming tools like Gliffy or Draw.io
  • Version history to track changes over time

Product managers can create detailed specification documents, incorporating user stories, wireframes, and technical requirements. Confluence's collaborative nature allows for easy feedback and iteration, ensuring that all stakeholders have input into the final product vision.

Scenarios in which other software might be more suitable

While Confluence is versatile, there are scenarios where alternative solutions might be more appropriate:

Simple Team Chats and Quick Updates

For teams that primarily need quick, real-time communication without the need for extensive documentation, a tool like Slack or Microsoft Teams might be more suitable. These platforms excel at instant messaging and quick file sharing, which can be more efficient for day-to-day team interactions.

Specialized Technical Documentation

For software development teams that need to create and maintain API documentation or highly technical user manuals, specialized tools like Swagger or ReadMe might be more appropriate. These tools offer features tailored to technical writing, such as code syntax highlighting and API blueprint integration.

Customer-Facing Knowledge Bases

While Confluence can be used to create public-facing documentation, tools specifically designed for this purpose, like Zendesk Help Center or Helpjuice, might be more suitable. These platforms offer features like customer feedback integration, SEO optimization, and advanced analytics that are crucial for customer-facing knowledge bases.

Highly Visual Project Management

If your team relies heavily on visual project management methodologies like Kanban, a tool like Trello or Asana might be more fitting. While Confluence integrates with Jira for agile project management, if your team prefers a more visual, board-based approach, you may find dedicated project management tools more intuitive.

Advanced Document Management and Compliance

For businesses in highly regulated industries that require advanced document control, version tracking, and compliance features, specialized document management systems like Box or SharePoint might be necessary. These tools offer more robust security features and compliance certifications that may be required in certain industries.

How to get started with Confluence

Atlassian offers a free plan for Confluence that's great for small teams of up to 10 users. This plan includes basic features and is a good way to explore Confluence's capabilities. However, for growing SMBs, the paid plans offer more robust features that can significantly enhance your knowledge management capabilities.

The Standard plan (for 11-100 users, billed annually) provides unlimited storage, advanced permissions, and access to the Confluence mobile app. For more advanced needs, the Premium plan offers additional features like analytics, unlimited storage, and 24/7 support.

Here's a step-by-step guide to get you started with Confluence:

  • Sign Up: Visit Atlassian's website and create an account. You can start with the free plan to explore basic features.
  • Create a Space: Spaces are the highest level of organization in Confluence. Create spaces for different departments or projects.
  • Set Up Pages: Within your spaces, create pages for specific topics or documents. Use templates to get started quickly.
  • Customize Your Space: Set up a logical page hierarchy and use labels to categorize content.
  • Invite Team Members: Add your team to the space and assign appropriate permissions.
  • Start Creating Content: Begin adding information to your pages. Don't forget to use Confluence's features like tables, macros, and attachments to enhance your content.
  • Explore Templates: Confluence offers a variety of templates for common use cases. Explore these to speed up your content creation process.
  • Set Up Integrations: If you use other Atlassian products like Jira, set up integrations to streamline your workflows.

Migrating from similar tools

Transitioning to a new knowledge management tool can be challenging, but Confluence aims to make the process as smooth as possible with familiar interfaces and data import features.

Import Your Data

Confluence offers various ways to import content from other tools:

  • Import Microsoft Word documents directly into Confluence pages.
  • Use the WebDAV interface to bulk upload files and folders.

During this process, you can typically import page content, attachments, and some formatting. This helps to preserve your existing knowledge base structure.

Replicate Familiar Structures

To ease the transition, try to recreate familiar structures from your previous tool in Confluence:

  • If you're coming from a folder-based system like Google Drive, use Confluence's space and page hierarchy to mimic your folder structure.
  • If you're used to a wiki-style platform, Confluence's linking and cross-referencing features will feel familiar.

Customizing Your Space

Take advantage of Confluence's flexibility to make it feel like home:

  • Set up custom page templates that match your team's documentation needs.
  • Use labels and page properties to create custom categorization systems.
  • Leverage macros to add dynamic content to your pages, like task lists or status reports.

Train Your Team

A smooth transition requires getting your team on board:

  • Schedule training sessions to walk through Confluence's basic features.
  • Use Atlassian's extensive documentation and video tutorials as resources.
  • Start with core features and gradually introduce more advanced ones to avoid overwhelming your team.
  • Encourage feedback and be prepared to make adjustments as your team adapts to the new system.

Compatible tools

Confluence integrates well with a wide range of tools, enhancing its functionality:

  • Jira: Confluence's tight integration with Jira allows you to embed issues, create reports, and link documentation directly to your project management workflow.
  • Trello: Embed Trello boards directly into Confluence pages to provide visual project updates alongside detailed documentation.
  • Slack: The Slack integration allows you to share Confluence pages directly in chat channels and receive notifications about page updates.
  • Microsoft Office: Edit Microsoft Office documents directly within Confluence, maintaining version control and collaboration features.
  • Draw.io: Create and embed diagrams directly in your Confluence pages with this powerful diagramming tool.
  • Gliffy: Another diagramming tool that integrates seamlessly with Confluence for creating flowcharts, wireframes, and other visual aids.
  • Zoom: Schedule and join Zoom meetings directly from Confluence pages, keeping all meeting-related information in one place.

Less compatible tools

While Confluence is flexible and extendable, it may not integrate well with some tools:

  • Specialized Industry Software: If you're using niche software specific to your industry (e.g., CAD software for engineering or EHR systems for healthcare), you might find limited direct integration options with Confluence.
  • Legacy Systems: Older, on-premise systems or custom-built software solutions might not have easy integration paths with Confluence. In these cases, you may need to rely on manual updates or explore custom API solutions.
  • Advanced Financial Systems: While Confluence can store financial documentation, it may not integrate seamlessly with complex financial management or ERP systems. If your business requires intricate financial data management directly tied to your knowledge base, you might need to look into middleware solutions or alternative knowledge management tools with stronger financial integrations.

Atlassian Confluence offers a powerful suite of knowledge management tools that can significantly improve information sharing and collaboration for many SMBs. Its flexibility, wide range of features, and numerous integrations make it a strong contender in the knowledge management space.

However, as with any tool, it's important to evaluate your specific needs, consider potential integration challenges, and try it out with a small team before rolling it out company-wide. Remember, the best knowledge management tool is the one that fits seamlessly into your existing workflows and helps your team collaborate more effectively.